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2015 Digital Media Trends

Everyone is gearing up for the New Year. The team at Opus Communications thought of giving you a synopsis of the changing digital media trends, 2015 will experience! 1. Big Data Will Become Bigger Companies are sitting on massive amounts of analytics related to sales, purchase history, search activity, site interactions and more. While this

How to boost your ROI through Social Media Advertising

Any advertising campaign goes down the drain if it does give a boost the return of investment. Let Opus Communication provide you ways to use social media marketing and maximizing the odds of a high ROI. 1. Twitter + Images = Gold People like images, even when there’s such a short character count that reading

10 Reason you need a Digital Strategy

Where do you start if you want to develop a digital marketing strategy?  Well, this question has been put up to us at Opus Communication a Leading Digital Marketing Agency in Pakistan. We think it should not be a gigantic report, a strategy must be precise – linking digital marketing strategies your organizations objectives. But

Facebook Testing the New Buy Products Button

Facebook has begun to test a new feature to help businesses drive sales through Facebook in News Feed and on Pages. Just another assistance for Opus Communication  to reach targets, as driving sales lead is one of our KPI. Being the fastest growing digital agency in Pakistan, this new feature will help users on desktop

World Cup 2014 – One Billion Interactions

One Billion. Is the amount of World Cup-related likes, comments and posts Two Hundred & Facebook users have made in the course of engagement/conversation between June 12, 2014 and June 29, 2014. Engagement on Facebook about the knockout matches over the weekend pushed the overall interactions number over the 1 billion mark. Facebook generally sees